Twitter unveiled a range of new potential features on Thursday, including tools that will allow users to charge their followers for exclusive content, as it seeks to expand its revenue sources beyond advertising and boost engagement.
The social media platform on Thursday said it was exploring a “Super Follows” feature, where users could choose to pay certain accounts a subscription fee for exclusive content, as well as tools for tipping users.
“We . . . think that an audience-funded model, where subscribers can directly find the content that they value most, is a durable incentive model that aligns the interests of creators and consumers,” said Dantley Davis, Twitter’s chief design officer, in a virtual presentation during its investor day.
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